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ROOTS CONNECT 24/7

Roots Connect 24/7 helps local businesses manage customer conversations through WhatsApp, Facebook and Instagram more efficiently. By combining automated responses, lead capture and organised follow-ups, it helps your business respond faster, guide customers towards the right next step and turn everyday messages into valuable opportunities – even after hours.

A SMARTER WAY TO MANAGE CUSTOMER CONVERSATIONS

TRACK ROI

See which conversations and campaigns generate valuable leads for your business.

BUILD CUSTOMER RELATIONSHIPS

Keep customers engaged with relevant broadcasts, reminders and business updates.

DRIVE REPEAT BUSINESS

Use automated follow-ups to encourage existing customers to return.

CONNECT YOUR MARKETING

ROOTS CONNECT 24/7 can work alongside your existing Roots Media services to create a more connected customer journey.

WEBSITE & LEAD CAPTURE

Connect website enquiries directly to your structured WhatsApp customer journey.

SOCIAL MEDIA CONTENT

Create relevant content that can support broadcasts, promotions and ongoing customer communication.

CLICK-TO-WHATSAPP ADS

Turn paid social-media engagement into direct conversations that are easier to capture and track.

HOW ROOTS CONNECT 24/7 WORKS

ROOTS CONNECT 24/7 creates a clearer journey from a customer’s first message to your business’s next action.

STEP 1: CONNECT

We connect your Facebook, Instagram and website enquiries to a structured WhatsApp customer journey.

STEP 2: AUTOMATE

We set up instant responses, frequently asked questions and lead-capture journeys tailored to your business.

STEP 3: ENGAGE

Send broadcasts, reminders, specials and relevant updates to customers who have opted in to receive them.

STEP 4: GROW

Pass valuable leads to your team and keep customer information organised for easier tracking and follow-up.

Simple, honest pricing

WhatsApp automation for your business

Setup: R5,000 once-off
Monthly support: R1,500

Meta message fees are billed at cost. 6-month minimum.

Bundle & save: combine WhatsApp, a website and social media and we will discount the package.

COMMON QUESTIONS

Book a free 15-minute demo and discover how Roots Connect 24/7 could help your business respond faster, organise customer enquiries and create more valuable conversations.

COMMON QUESTIONS

IS THIS THE SAME AS THE FREE WHATSAPP BUSINESS APP?

No. Roots Connect 24/7 uses the WhatsApp Business Platform to support more advanced automation, customer journeys, broadcasts and lead management than the standard WhatsApp Business app.

DO I NEED A BIG TEAM TO USE IT?

No. The system helps manage initial responses, frequently asked questions and lead capture automatically. Your team can then step in when a customer needs personal assistance.

CAN I SEND PROMOTIONS AND SPECIAL OFFERS?

Yes. Businesses can send relevant reminders, promotions and updates to customers who have opted in, provided all messages follow the applicable WhatsApp and data-protection requirements.

CAN IT WORK WITH FACEBOOK AND INSTAGRAM?

Yes. Facebook and Instagram enquiries can form part of the customer journey and guide interested customers towards WhatsApp for continued communication and follow-up.

WILL AUTOMATION REPLACE PERSONAL CUSTOMER SERVICE?

No. Automation handles repetitive questions and initial lead capture, while clear handover points allow your team to take over conversations that require personal attention.

OUR PHILOSOPHY

An inclusive community, not an exclusive club

When someone messages you on WhatsApp, Facebook or Instagram, they should never feel like a stranger. Roots Connect 24/7 quietly builds a customer record (CRM) as people chat: who they are, what they asked about, and what they are interested in.

So when they come back, they are recognised. You can follow up personally, remind them of a booking, or let them know about a new offer or a discount when they add a service like social media. Every customer feels welcome, known and part of your community.

That is what we build: an inclusive community around your business.

Let’s Start Something new
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Roots Connect 24/7

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